Research Into Similar Products (Contents Page 1)

In the above image I have highlighted the key features of the Mojo magazine’s contents page. As you can see, the formalities – the masthead, issue number and date have all been placed prominently at the top of the page. This makes the masthead feel like it dominates the page. The photograph begins below all these and finishes just short of the bottom of the page with the contents of the magazine placed around it. This, in conjunction to the fact that the cover stars clothing is the only vibrant colours on the page, makes him stand out above the rest, forcing you to look at him before anything else. Finally, the use of the “bland” background colour makes the typography stand out as gold and black have been used.