Research Into Similar Products (Contents Page 2)

In the above image I have highlighted the key features of Q magazine’s contents page. As you can see, Q’s masthead has been placed at the top of the page in the only segment of solid colour. Furthermore, the issue number has also been displayed there, next to an image of the front cover.

The main image of the contents page is of the same cover star as the front cover. This enables the magazine to continue to emphasises who or what the main story is about. Furthermore, each of the images (including secondary images) is accompanied by a page number. This enables readers that don’t want to read the page to find a story their interested in.

The contents list is separated into two. One with the featured articles, (i.e. one offs) and the “Regulars” (i.e. stories/articles that appear in all, or most of the issues). This is useful for returning Q customers that like a specific article that is on every issue – they don’t have to search for them mixed among the featured stories.