Above, I have highlighted all the key features of a
double page spread in Q Magazine. As you can see, the main image of the cover
star takes up an entire page, and is impossible not to look at. The use of direct
address in the photography entices the reader to read the article. Q uses a big
bold “L” in a red font to contrast the smaller, black body of text. This is
done to attract the reader and to encourage them to read the magazine. Q has
also put the name of the cover star – in this case Lady Gaga at the top of the
page, however, only “GAGA” is in capitals. This could be due to the fact that
people will be able to recognise who the story is about without having to read “lady”
as “gaga” is a strange word that can be easily associated with Lady Gaga. Q
uses large, bold letters at the beginning of each (apart from the first)
paragraph. This could symbolise a change in conversation/topic, this could be
used to discourage the reader from stopping reading if they find a part of an
article less interesting.
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